This a question i always hear online. Is it that reliable for advertisers to prefer promoting their products and services on sites with good Alexa ranking and traffic. I don't think they are stupid to realize that Alexa ranking can be manipulated easily. Anyone who is willing to pay to increase traffic and Alexa ranking can get a site with better Alexa ranking and traffic. But how many of them really visit your site to read your posts? Everything can be manipulated nowadays. I don't care about Alexa ranking but unfortunately, a lot of these advertisers recognize it as an advantage.